What does two-sided market mean?
Definitions for two-sided market
two-sid·ed mar·ket
This dictionary definitions page includes all the possible meanings, example usage and translations of the word two-sided market.
Wikipedia
Two-sided market
A two-sided market, also called a two-sided network, is an intermediary economic platform having two distinct user groups that provide each other with network benefits. The organization that creates value primarily by enabling direct interactions between two (or more) distinct types of affiliated customers is called a multi-sided platform.Two-sided networks can be found in many industries, sharing the space with traditional product and service offerings. Example markets include credit cards (composed of cardholders and merchants); health maintenance organizations (patients and doctors); operating systems (end-users and developers); yellow pages (advertisers and consumers); video-game consoles (gamers and game developers); recruitment sites (job seekers and recruiters); search engines (advertisers and users); and communication networks, such as the Internet. Examples of well known companies employing two-sided markets include such organizations as American Express (credit cards), eBay (marketplace), Taobao (marketplace in China), Facebook (social medium), LinkedIn (professional medium), Mall of America (shopping mall), Match.com (dating platform), AIESEC (leadership development for youth by placing talent in companies), Monster.com (recruitment platform), and Sony (game consoles). Benefits to each group demand economies of scale. Consumers, for example, prefer credit cards honored by more merchants, while merchants prefer cards carried by more consumers. Two-sided markets are particularly useful for analyzing the chicken-and-egg problem of standards battles, such as the competition between VHS and Beta. They are also useful in explaining many free pricing or "freemium" strategies where one user group gets free use of the platform in order to attract the other user group.
Numerology
Chaldean Numerology
The numerical value of two-sided market in Chaldean Numerology is: 7
Pythagorean Numerology
The numerical value of two-sided market in Pythagorean Numerology is: 5
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"two-sided market." Definitions.net. STANDS4 LLC, 2024. Web. 29 Apr. 2024. <https://www.definitions.net/definition/two-sided+market>.
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