What does consumer research mean?
Definitions for consumer research
con·sumer re·search
This dictionary definitions page includes all the possible meanings, example usage and translations of the word consumer research.
Princeton's WordNet
consumer researchnoun
marketing research that yields information about the motives and needs of different classes of consumers
Wikipedia
consumer research
Marketing research is the systematic gathering, recording, and analysis of qualitative and quantitative data about issues relating to marketing products and services. The goal is to identify and assess how changing elements of the marketing mix impacts customer behavior. This involves specifying the data required to address these issues, then designing the method for collecting information, managing and implementing the data collection process. After analyzing the data collected, these results and findings, including their implications, are forwarded to those empowered to act on them.Market research, marketing research, and marketing are a sequence of business activities; sometimes these are handled informally.The field of marketing research is much older than that of market research. Although both involve consumers, Marketing research is concerned specifically about marketing processes, such as advertising effectiveness and salesforce effectiveness, while market research is concerned specifically with markets and distribution. Two explanations given for confusing market research with marketing research are the similarity of the terms and also that market research is a subset of marketing research. Further confusion exists because of major companies with expertise and practices in both areas.
ChatGPT
consumer research
Consumer research is a process of collecting, analyzing, and interpreting data about customers, their needs, preferences, behavior, and demographics. It is used to gain a comprehensive understanding of consumers in order to create more effective marketing strategies, improve product design, identify market opportunities, and enhance overall business decisions. This research can be conducted through various methods such as surveys, interviews, focus groups, or analyzing consumer data trends.
Matched Categories
Numerology
Chaldean Numerology
The numerical value of consumer research in Chaldean Numerology is: 7
Pythagorean Numerology
The numerical value of consumer research in Pythagorean Numerology is: 5
Examples of consumer research in a Sentence
Our average per-location daily guest counts went from 700 per day to less than 200, this pre-closure guest behavior, and consumer research conducted during April, clearly indicated that the majority of guests will not be comfortable with any type of salad bar or buffet for some time.
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"consumer research." Definitions.net. STANDS4 LLC, 2024. Web. 28 Apr. 2024. <https://www.definitions.net/definition/consumer+research>.
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