Definitions for Marketing strategy
mar·ket·ing strat·e·gy

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1. Marketing strategy

   Marketing strategy is an organization's promotional efforts to allocate its resources across a wide range of platforms and channels to increase its sales and achieve sustainable competitive advantage within its corresponding market.Strategic marketing emerged in the 1970s and 80s as a distinct field of study, branching out of strategic management. Marketing strategy highlights the role of marketing as a link between the organization and its customers, leveraging the combination of resources and capabilities within an organization to achieve a competitive advantage (Cacciolatti & Lee, 2016).

WikidataRate this definition:0.0 / 0 votes

1. Marketing strategy

   Marketing strategy is defined by Prophet's David Aaker as a process that can allow an organization to concentrate its resources on the optimal opportunities with the goals of increasing sales and achieving a sustainable competitive advantage. Marketing strategy includes all basic and long-term activities in the field of marketing that deal with the analysis of the strategic initial situation of a company and the formulation, evaluation and selection of market-oriented strategies and therefore contribute to the goals of the company and its marketing objectives.

How to pronounce Marketing strategy?

1. Alex

   US English

   David

   US English

   Mark

   US English

   Daniel

   British

   Libby

   British

   Mia

   British

   Karen

   Australian

   Hayley

   Australian

   Natasha

   Australian

   Veena

   Indian

   Priya

   Indian

   Neerja

   Indian

   Zira

   US English

   Oliver

   British

   Wendy

   British

   Fred

   US English

   Tessa

   South African

How to say Marketing strategy in sign language?

Numerology

1. Chaldean Numerology

   The numerical value of Marketing strategy in Chaldean Numerology is: 5

2. Pythagorean Numerology

   The numerical value of Marketing strategy in Pythagorean Numerology is: 6

Examples of Marketing strategy in a Sentence

1. Jennifer Harris:

   It’s a two-part marketing strategy : companies convince the kids to pester their parents for the products, and then give the parents information to make them think that it’s ok to give in to their kids on this one.

2. Dan Bodner:

   We are making adjustments to our (marketing) strategy to reduce our dependency on large projects, it just takes too long for customers to make decisions when the numbers are big and budgets need to be justified.

3. New York:

   Large shareholders were urging management in private to do something about the company's fading image and poor marketing strategy, same-store sales — a key performance measure for the retail industry — were in steady decline, as was its stock price.

4. Alan Futerfas:

   Prior to the 2016 election, Donald Trump Jr. recalls a meeting with Erik Prince, George Nader and another individual who may be Joel Zamel, they pitched Mr. Trump Jr. on a social media platform or marketing strategy. He was not interested and that was the end of it.

5. Andrew Lo:

   I think it's a very good investment, our marketing strategy is that we will become the entertainment hub of the Danang and Hoi An area.

References

1. ^ Wikipedia
   https://en.wikipedia.org/wiki/Marketing_Strategy
2. ^ Wikidata
   https://www.wikidata.org/w/index.php?search=Marketing strategy