What does creative brief mean?
Definitions for creative brief
cre·ative brief
This dictionary definitions page includes all the possible meanings, example usage and translations of the word creative brief.
Wikipedia
Creative brief
A creative brief is a document used by creative professionals and agencies to develop creative deliverables: visual design, copy, advertising, web sites, etc. The document is usually developed by the requestor (in most cases a marketing team member) and approved by the creative team of designers, writers, and project managers. In some cases, the project's creative brief may need creative director approval before work will commence.
Wikidata
Creative brief
A creative brief is a document used by creative professionals and agencies to develop creative deliverables: visual design, copy, advertising, web sites, etc. The document is usually developed by the requestor and approved by the creative team of designers, writers, and project managers. In some cases, the project's creative brief may need creative director approval before work will commence. The creative brief, consisting of a series of simple questions asked by the creative team and answered by the requestor, becomes the guidepost for the development of the creative deliverable. As with many strategic documents, if the project goes off track referring back to this mutually agreed upon document to see where the divergence began is helpful. Creative briefs can come in many flavors and are usually tailored to the agency or group that is developing the creative deliverable. They know which questions are of paramount importance to them in order to deliver a high-quality creative execution. A creative brief may contain: Background — what is the background of the project? Why is it being done? Target audience — what do they already think about this subject?
Numerology
Chaldean Numerology
The numerical value of creative brief in Chaldean Numerology is: 9
Pythagorean Numerology
The numerical value of creative brief in Pythagorean Numerology is: 6
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"creative brief." Definitions.net. STANDS4 LLC, 2024. Web. 30 Apr. 2024. <https://www.definitions.net/definition/creative+brief>.
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