What does point of difference mean?
Definitions for point of difference
point of dif·fer·ence
This dictionary definitions page includes all the possible meanings, example usage and translations of the word point of difference.
Wikidata
Point of difference
Point of difference is a term used for an outcome of product differentiation. In business economics, differentiation is seen as an important strategic move for companies to make. Because of an overwhelming variety of products and services on the market, those that stand out in some manner are better noticed by consumers. There are various ways of being different compared to competitors in the same market. Differentiation is the term given to the positive way in which a company's product differs from its competitors. Points of difference describe the individual factors of differentiation. The key points of difference of a company are synonymous with its unique selling proposition although not interchangeable, and are critical in defining its competitive advantage and branding strategy. They must be attributes or benefits that consumers strongly, uniquely, and positively associate with the company's brand; and not with any competing brand. Once points of difference have been clearly communicated to consumers, the company and its brand are set apart from its competitors. Brand loyalty depends upon the ability of the company to establish and maintain clarity of communication with the consumer regarding their brand; and to maintain and expand the points of difference that defines the brand.
Numerology
Chaldean Numerology
The numerical value of point of difference in Chaldean Numerology is: 5
Pythagorean Numerology
The numerical value of point of difference in Pythagorean Numerology is: 8
Examples of point of difference in a Sentence
The biggest point of difference for inflight WiFi is the complexity added by the mobility element, the aircraft is traveling at a high rate of speed, typically banking during the flight, and often flying across large geographical areas that demand consistent coverage for a high-quality in-flight connectivity experience.
Translations for point of difference
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"point of difference." Definitions.net. STANDS4 LLC, 2024. Web. 25 Apr. 2024. <https://www.definitions.net/definition/point+of+difference>.
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