Definitions for narrowcastˈnær oʊˌkæst, -ˌkɑst

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Random House Webster's College Dictionary

nar•row•castˈnær oʊˌkæst, -ˌkɑst(v.i.)-cast; -cast•ed, -cast•ing.

  1. to aim a radio or TV program or programming at a specific, limited audience or consumer market.

    Category: Radio and Television, Showbiz

Origin of narrowcast:

1950–55; narrow+(broad)cast

Wiktionary

  1. narrowcast(Noun)

    A programme transmitted in this manner

  2. narrowcast(Verb)

    To transmit a programme to selected individuals or groups, especially via cable

  3. Origin: From narrow, by analogy with broadcast


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