Definitions of good will

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Definition of 'good will'

Princeton's WordNet

1. (noun) grace, good will, goodwill
a disposition to kindness and compassion
"the victor's grace in treating the vanquished"

2. (noun) good will, goodwill
(accounting) an intangible asset valued according to the advantage or reputation a business has acquired (over and above its tangible assets)

3. (noun) good will, goodwill
the friendly hope that something will succeed

Translation of 'good will'

Kernerman English Multilingual Dictionary

Sense: the good reputation and trade with customers that a business firm has We are selling the goodwill along with the shop.
Afrikaans: klandisiewaarde	Arabic: شُهْرَة مَحَل تجاري	Bulgarian: добра воля
Brazilian: freguesia	Czech: hodnota firmy	German: die Reputation, der Ruf e
Danish: goodwill; godt omdømme	Greek: φήμη και πελατεία	Spanish: clientela y renombre come
Estonian: (firma) hea nimi	Farsi: حسن شهرت؛ اعتبار	Finnish: goodwill
French: clientèle	Hebrew: מוֹנִיטִין	Hindi: साख
Croatian: ugled	Hungarian: (üzleti) jóhírnév	Indonesian: nama baik
Icelandic: viðskiptavild	Italian: avviamento; reputazione	Japanese: のれん
Korean: 신용	Lithuanian: gera reputacija, geras va	Latvian: (firmas) prestižs; reputā
Malay: nama baik	Dutch: goodwill	Norwegian: goodwill
Polish: dobre imię firmy	Persian: حسن شهرت؛ اعتبار	Pashto: نوم، شهوت، اعتبار: حيثيت
Portuguese: bom nome	Romanian: clientelă	Russian: репутация, престиж (фирмы
Slovak: zákazníci	Slovenian: pravica do imena	Serbian: ugled
Swedish: goodwill, kundkrets	Thai: ความนิยม	Turkish: iyi niyet
Taiwanese: 良好信譽	Ukrainian: гарна репутація	Urdu: ساکھ ، اعتبار
Vietnamese: uy tín	Chinese: 商誉，信誉
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